Harmonize Your IT Strategy
Gain a competitive edge with highly effective strategies and
innovative solutions with our industry-leading IT services.
IT ASSESSMENTS & STRATEGY
Meet business goals, identify areas to optimize and remove risk. Gain a deeper understanding of your environment so you can better leverage your IT investment and remove risks with comprehensive IT assessments. Pair in-depth knowledge of your business with unmatched expertise and resources to build IT strategy, implement projects, support your IT systems, and monitor progress.
Thanks to the emergence of digital technology, your brand has an unlimited capacity to go where you want and expand your market reach. Our branding services utilize technology to fine-tune your company image. You can create a company culture from the inside that resonates with those on the outside.
Every company needs a North Star guiding them toward their marketing goals. Lucid Advertising can help you find yours. Marketing strategy is more than having a great logo, an inspiring mission statement, or a multi-channel ad campaign. It's an inventory of your strategic goals and a blueprint for achieving them.
Your digital marketing journey begins with a powerful website that reflects your brand and magnifies your message. Once you build and publish your website, you need to optimize it with ongoing analysis and fresh content. However, you may not have the time or expertise to create and manage a website that heightens your visibility and increases your conversion rates. This is where we come in.
First impressions matter—make yours count. Now more than ever, custom graphics are among the most important marketing assets to any company. Without them, you lose credibility, prospects, ROI and ultimately, money. Whether you’re a start-up or a well-established business, custom graphics are paramount to your success.
In today’s world, it’s essential for businesses to strategically carry their brand across both digital and print platforms. Your print materials should funnel customers to your point of sale, whether that be your website or storefront, and once there, they should already be familiar with your brand from their exposure to your marketing collateral. Your marketing collateral often serves as your customer’s first impression of your company or product, so it’s essential for it to be done right.
MANAGED IT SUPPORT SERVICES
Maximize Your Growth. Our Fully Managed IT Support Service combines strategic and technical expertise to maximize your IT infrastructure, delight your end-users and keep your business operating a peak performance.
CLOUD SOLUTIONS PROVIDER
Modernize & Transform to Maximize Your Growth. Improve efficiency, reliability, security, and performance by harnessing the full power of Microsoft Azure with BAK Media’s deep cloud expertise.
Is it time to integrate video marketing into your digital strategy? If you are undecided, consider these three facts: More video content is uploaded to the internet in 30 days than has been cultivated by television in the last 30 years. Quality video marketing is effective across all platforms from your website to social media. 85% of consumers watch online video to make a buying decision.
Creating your website and going live online is just the beginning of your marketing journey. Chances are, you are competing with dozens of other companies who are trying to get the top spot in search engine rankings. While organic searches are always preferred, your website may need some marketing leverage with pay-per-click advertising (PPC).
SOCIAL MEDIA ADVERTISING
With social media advertising, you can reach your target, create results-driven campaigns and achieve your digital marketing goals. Advertising also allows you to remarket to your audience, creating customer loyalty while converting visitors into quality leads. Lucid Advertising can help you build brand awareness with personalized social media services.
As more consumers shift from desktop to mobile shopping, they look for the fastest way to find a company’s reputation, as well as the quality of their products and services. Most consumers consult customer reviews before making a purchase. Consumer feedback can make or break a company. In fact, a single review can impact whether a potential customer will give your company even a second thought.
BUSINESS CONTINUITY AND DISASTER RECOVERY CONSULTING
Plan for the unexpected. Regulatory mandates, customer demands and today's risk landscape mandates businesses maintain advanced Business Continuity Plans (BCP) and IT Disaster Recovery Plans (DRP). Our Strategic Consultants can assist you in developing a BCP that ensures business as usual operations always.